Motion graphics may be expected or at least better received with an entertainment-oriented website. Alternative to HTML-table-based layouts and grid-based design in both page layout design principle, and in coding technique, but were very slow to be adopted.[note 1] This was due to considerations of screen reading devices and windows varying in sizes which designers have no control over. Accordingly, a design may be broken down into units (sidebars, content blocks, embedded advertising areas, navigation areas) that are sent to the browser and which will be fitted into the display window b

The choice of whether or not to use motion graphics may depend on the target market for the website. Motion graphics may be expected or at least better received with an entertainment-oriented website. However, a website target audience with a more serious or formal interest (such as business, community, or government) might find animations unnecessary and distracting if only for entertainment or decoration purposes. This doesn't mean that more serious content couldn't be enh